Many times it is possible that you visited a website and you cannot find the important information like name of the website, contact information, phone number etc. these are the key factors which is usefull to contribute the quality of website.

To improve the quality of website you need to remember the following equation

High website quality = high content quality + high trust factor

Trust is the most important thing; you need to build trust with your reader/visitor. Below I have mentioned few guidelines which will be helpful.

- Add brief introduction about you. Which is often found in “about us” page.

- Add real picture of yourself

- Add live video’s, picture’s of your office. So that clients can see them working.

- Add your contact details like active phone number, proper e-mail id and business address.

- Attach your business certificates, awards and accreditation, which you have earned from the industry you belong.

- Mention your official facebook page, where they can find user comments about your services.

- Add “real” testimonials and where your product/services have been used/deployed

- Beware while asking personal information like name, phone number etc. Even protect your user privacy because some user are very sensitive to this

Explain how information is handled by including a link to your privacy policy. Make sure you use ssl because when user submits sensitive information by using your website it will encrypt the communication and protect your user privacy.

- The most important thing is to add terms and conditions page showing how you conduct your business. If you accept payments, ensure that they are protected in case of a mistake. Most consumers nowadays do not even trust websites that do not accept refunds. It is just too risky.

- Keep yourself in touch with reputable companies you have worked with or have done business with or have done business with. By adding your professional organization it will be very helpful.